根據 Yam 的說法,在專業知識以外,高淨值客戶更重視顧問的臨在感、可信度、情緒智商,以及自信清晰的溝通能力。他將分享「本質-行動-成果」架構如何協助顧問提升自身格局,而不止是改善技巧,從而自然吸引更高層次的客戶。學習如何快速建立可信度、提出突破問題,以及創造更深入的客戶連繫。
Beyond technical knowledge, Yam says, HNW clients look for presence, trustworthiness, emotional intelligence, and the ability to communicate with confidence and clarity. He shares how the “be, do, have” framework helps advisors elevate who they are, not just what they do, so they naturally attract higher-level clients. Learn how to build credibility quickly, ask breakthrough questions and create deeper client connections.